E162 Beetroot Red (Betanin)
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Used in small amounts, so it adds almost no carbs.
Whole beetroot is high-FODMAP in larger servings, but the amount used for color is tiny.
Fine for most people at normal amounts.
Color with beets at home
For your pantryOrganic beet root powder
Bright pink color for frosting, smoothies and pasta.
Shop beet powder Opens your country’s Amazon storeNatural food coloring kit (plant-based)
Beet, spirulina and turmeric colors for home baking.
Shop natural colors Opens your country’s Amazon storeDye-free sprinkles
Colored with vegetable juice instead of synthetic dyes.
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Rules by country
Approved in the US, EU and Canada with no fixed daily limit. The FDA exempts it from batch certification. EFSA's 2015 review found no safety concern at current use levels.
What is it?
Beetroot red is the pink-to-red pigment in beets, called betanin. It's sold as beet juice concentrate or powder and gives foods a raspberry-like pink. It breaks down with long cooking, so it suits chilled and lightly cooked foods best.
Where it comes from: Pressed or extracted from red beetroot. US labels usually say "beet juice", "dehydrated beets" or "vegetable juice (color)".
Why it’s in food
- Colors yogurt, ice cream and candy pink or red
- Replaces synthetic dyes like Red 40 in "no artificial colors" products
- Makes plant-based burgers look red when raw
Often found in
Also listed as: Beet red, Betanin, Beet juice color, Beetroot extract, Dehydrated beets, Vegetable juice (color), Beet juice
Health & gut impact
No toxic effects found at the levels used in food.
EFSA Panel on Food Additives (2015)
Beet extracts naturally carry some nitrate. EFSA asked for tighter limits in the color's specifications, but the amount it adds to the diet is small.
EFSA Panel on Food Additives (2015)
What can I use instead?
Ratio: To taste
Best for: Drinks and gummies
Ratio: To taste
Best for: Red sauces and baked goods
Related
More colors:
Common questions
Is Beetroot Red safe?
Generally safe (92/100). Approved in the US, EU and Canada with no fixed daily limit. The FDA exempts it from batch certification. EFSA's 2015 review found no safety concern at current use levels.
Is Beetroot Red vegan?
Yes.
Is Beetroot Red gluten-free?
Yes.
Can beetroot red turn your urine pink?
Eating a lot of beets can, and it's harmless. The small amount used to color a yogurt or candy rarely does.
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Scientific sources & regulatory citations
- 21 CFR 73.40 (US FDA)
- EFSA OpenFoodTox: E162
- EFSA Panel on Food Additives (2015)
Last checked against FDA, EFSA and Health Canada records: October 31, 2026 · INS 162 · CAS 7659-95-2